Quikr uses missed calls to generate 10 lakh+ job seeker profiles

QuikrJobs, the platform that focuses on blue collar, grey collar and entry level jobs across India has helped create over 10 Lakh job seeker profiles through Quikr’s pioneering missed call service. QuikrJobs bridges the gap between recruiters and skilled workers across India and is one of five verticals at Quikr.

In addition to offering the conventional online job application process, QuikrJobs has also focused on breaking the internet barrier for job seekers. It offers them the ability to create online profile through a simple missed call to a toll-free number which results in a call-back for profile creation. After the profile is created they are informed about matching jobs for their profile and the job-seeker gets an SMS with Job alerts to apply to those via a missed call.

Elaborating on the innovative use of this service, Amit Jain, Head of QuikrJobs said, “Our missed call service was initially launched to help non-internet savvy consumers post ads on Quikr – it was a way for us to initiate mass market India into buying and selling things online. At QuikrJobs, we saw a natural extension in how we could help candidates create profiles and even apply to matching jobs through missed calls.”

“Smartphone penetration is increasing fast in India, bringing with it a lot of first time internet users. While our first wave of online job seekers was well versed with the internet, a new wave has emerged from within these first time internet users. Many of these new job seekers need someone to initiate them into the online jobs world and that’s exactly what we are doing. Missed call is a very familiar concept in India and we are using it to open a new world of opportunities at absolutely zero cost to job seekers,” he further added.

QuikrJobs connects recruiters to millions of active candidates in over 1000 cities and towns that have a Quikr presence. Since the launch of Missed call service in July last year, QuikrJobs has witnessed steady 20% m-o-m increase across profiles and metro cities. While it receives application for about 60 types of roles, Data Entry/Back Office, Telecallers, Delivery, Drivers, Mechanics, Electricians and Engineers lead the applications. Candidates can register by giving a missed call to 1800-103-3331.

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