In this video:
Salesforce presents Digital Technology Senate Awards 2021 ~ Retail (QSR + ECommerce)
Inaugural Address: Sridhar Hari, Senior Director, Solution Engineering, Salesforce
Key Highlights:
+ The Indian retail industry is expected to reach around US$ 900 billion next year.
+ Supply and demand patterns are changing with improved relationships between retailers and suppliers.
+ Consumption in India is estimated to grow internally and technology will be playing a big role in retail.
+ Retailers are giving personalised experiences through chatbots.
+ Personalisation of customer experience can function better on collected customer data.