Reliance Communications to provide free Twitter access for Cricket World Cup
Cricket is best enjoyed with friends and the fun doubles when you can share and exchange with all friends instantly. It is with this thought that Reliance Communications has partnered with Twitter to provide RCOM customers with the most comprehensive platform to follow the excitement and global commentary as the world’s best 14 cricketing nations compete for the tag of the champion team.
By: Muhammad A Raafi
One unique aspect of this service is that customers who do not have a Twitter account can also access cricket-related Tweets by logging on to the reliance communications website on their mobile phones throughout the duration of this global event—from 13 February to 31 March 2015. Customers can engage with players, commentators and celebrities, watch exclusive pictures and videos and of course remain updated with all the latest scores without incurring any data charges.
Reliance,the Global Telecom Sponsor of the ICC World Cup 2015, will also encourage users outside the Reliance network to participate in various interactive contests on Twitter on its account @RelianceMobile.
Gurdeep Singh, Chief Executive Officer, Consumer Business, Reliance Communications, said,“We are delighted to partner with Twitter to offer this unique service to all cricket fans for a unique World Cup experience.”
He further added that Cricket is best enjoyed with friends and the fun doubles when you can share exchange with all friends instantly. It is with this thought that Reliance has made Twitter free and inclusive, so that our customers can get the most of this World Cup.
Arvinder Gujral, Director of Business Development, India and SE Asia, Twitter, said: “As a platform for live, public conversations, Twitter has changed the way people connect with sporting & global events including cricket tournaments. All the exciting action on and off the pitch as well as the roar of the Indian cricket fans from Jamagar to Itanagar, and Srinagar to Coimbatore, will be heard on Twitter. Through this partnership, Reliance Communications will enable millions of subscribers across the country to join this cricket party for free and in real-time via Twitter.”
In addition to this, Reliance has launched an exclusive Cricket Portal wherein Reliance customers can download exciting content related to the event like match highlights, commentary, and behind the scenes images. All a customer has to do is go to ICCCWC2015.rcom.co.in.
Through its initiatives and offers, RCOM will bring its customers right into the action as the greatest cricketing spectacle takes center stage.
