Panel Discussion: Taking Customer Experience to the Next Level – Perspectives from Digital Thought Leaders | Technology Senate

Technology Senate South 2022 | Hyderabad | 16th December 2022 | Day 1

Panelists in this video:
+ Dilraj Singh Gandhi, CDO, Tractors & Farm Equipment Ltd
+ Gupta Boda, Head-IT & Digital, Brigade Group
+ Bhushan Kolleri, Chief Product & Innovation Officer, Zee Entertainment Enterprises Ltd
+ Rajesh Thempadiyil, Head – Digital Transformation, Dr. Reddy’s Laboratories
+ Abhishek Ambastha, AVP-IT, Star Health Insurance
+ Sanjay Gupta, MD – South Asia & Middle East, NICE

Moderator: Srikanth RP, Editor, Express Computer & CRN India, Indian Express Group


Key Highlights:
+ For us, Customer Experience is all about understanding emotions of our customers. We have started our Digital Transformation journey to enhance Customer Experience: Gupta Boda, Head-IT & Digital, Brigade Group

+ Customer Experience is as important as a product. We enhance the former with both digital and physical means: Abhishek Ambastha, AVP-IT, Star Health Insurance

+ Our customers – farmers – have many unstated expectations. For us it is important to comprehend them: Dilraj Singh Gandhi, CDO, TAFE – Tractors & Farm Equipment Ltd

+ Whatever technology we use to enhance the Customer Experience, it should be relevant: Bhushan Kolleri, Chief Product & Innovation Officer, Zee Entertainment Enterprises Ltd

+ Real-time information plays a vital role in enhancing Customer Experience. AI & ML can help a lot here: Sanjay Gupta, MD – South Asia & Middle East, NICE

+ We don’t want to use Technology just because it is a trend, but we really want to leverage Digital Transformation processes to increase customer satisfaction: Rajesh T, Head – Digital Transformation, Dr Reddy’s Laboratories

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