Prashant Juttukonda, Enterprise Modernization Lead, MongoDB | Retail Industry trends, challenges and role of data in innovation
Retail (QSR + ECommerce) Track | 23rd June 2021 | 9:00 AM - 7:00 PM IST | Virtual Conference
In this video:
Prashant Juttukonda, Enterprise Modernization Lead, MongoDB
Topic: Retail Industry trends, challenges and role of data in innovation
Key Highlights:
+ Customers expect personalised experiences.
+ Macro and micro trend tracking, omnichannel consumer support and real-time analytics are the way to keep up with consumer trends.
+ Smart use of consumer data combined with product data would define future commerce.
+ Data drives a company’s competitive advantage around which they build their software.
+ Relational databases cannot meet today’s requirements.