Only 3% Indian digital marketers measuring RoI correctly: LinkedIn report
When it comes to measuring return on investment (RoI), only three per cent of digital marketers in India are calculating RoI…
Author
L&T setting innovation benchmarks in engineering and construction
Indian engineering and construction mammoth L&T is setting global examples of tech-enabled operations at the site level
Why digital transformation journeys fail, explains Piyush Chowhan, Arvind Lifestyle Brands
Digital transformation can potentially result in significant business benefits and customer experience, when organisations take…