Myntra redefines fashion buying with cutting edge innovation, setting new industry standards Atreyee Chakraborty Dec 27, 2023 In a tech-centric era, Myntra places a premium on customer data security and privacy. Join Laksminarayanan Swaminathan, Vice…
Myntra unveils AI-powered interactive chatbot-Maya for customised suggestions to customers Express Computer Sep 25, 2023 Myntra, one of India’s leading fashion, beauty and lifestyle ecommerce destinations, has introduced conversational AI-powered…
From Personalized Styling to Speedy Delivery: Myntra Goes Beyond Boundaries for Its Customers Sandhya Michu May 19, 2023 My Stylist, designed in-house at Myntra, utilizes machine learning, deep learning techniques, and computer vision algorithms for…
First Party Data Drives Trust in Customer Engagement Express Computer May 31, 2022 Losing trust can severely affect the bottom line since customer trust is the primary currency for businesses functioning in…
A peek into Myntra’s technology preparedness for the End Of Reason Sale (EORS) Abhishek Raval Dec 21, 2021 Myntra uses a customized load testing tool which runs multiple end-to-end load test scenarios and provides performance metrics for…
Paytm ties up with Myntra, Oyo, Domino’s and others for its card-on-file tokenisation Express Computer Nov 30, 2021 Paytm announced that its wholly-owned subsidiary Paytm Payments Services Ltd (PPSL) has made strides with its card-on-file…
Myntra partners with Urbanic; deepens its connect with fashion-forward Gen-Z by bolstering its… Express Computer Aug 24, 2021 Myntra has on-boarded Urbanic, a London based digital fashion brand and the ultimate one-stop-shop for edgy, chic yet economical…
Myntra doubles down on its customer commitment to the beauty category with the launch of #1 global… Express Computer Jun 21, 2021 Myntra announces the launch of Benefit Cosmetics on its platform. With more than 3,000 Brow Bars worldwide, and award-winning brow…
There is an increased focus from corporates towards getting more women into technology to help them… Vishwas Dass Mar 8, 2021 Lalitha Ramani, Chief Product Officer, Myntra tells Express Computer that the e-commerce giant has enabled an inclusive…
Myntra bets on data science and ML to handle 20K orders per min in End of Reason Sale: Raghu… Vishwas Dass Dec 23, 2020 The 13th edition of Myntra’s End of Reason Sale (EORS) is underway; it would be really interesting to know about the role of…