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Avaya unveils Oceana: the digital communications experience solution for customer engagement

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Avaya announced the launch of multi-touch customer engagement solution in the sea of vendor offers, aims to give companies the freedom and flexibility to create, innovate, optimize and future-proof customer journey-driven experiences that generate customer loyalty, retention, share of wallet, and repeat business.

Avaya Oceanalytics, a modular and flexible analytics and reporting platform promises to fuel the real-time decision capabilities and customer journey. The cumulative view of customers across all touch points is delivered to agents, supervisors and experts via Avaya Oceana Workspaces.

Built on Avaya Breeze, Avaya Oceana is an extensible, software-based solution with simple drag and drop visual workflow capabilities to create and manage multi-touch customer journeys while Avaya Oceanalytics delivers a single, comprehensive view of customers across all sources, including Avaya and non-Avaya systems, and ease to add any other data sources as needed.

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