Express Computer
Home  »  Guest Blogs  »  Why opting for a career in analytics has become important in 2023?

Why opting for a career in analytics has become important in 2023?

0 97

By Joy Parekh, Senior VP and Head of Product, Imarticus Learning

Data and analytics primarily drive today’s world. With the rapidly increasing competition in the market, it has become important for companies to adopt data and analytics in their business. They have emerged as the roadmap companies must follow to survive in the increasingly competitive market. Estimates suggest that more than 75% of CEOs believe that operational and decisional automation is likely to continue. Therefore, to succeed, professionals must avail of opportunities to upskill and reskill by enrolling in analytics courses. This is especially relevant considering the recent mass layoffs in the tech industry, pointing towards the need for executives to be future-ready and make themselves indispensable to the company. That said, here are some ways in which those in the field can grab high-paying jobs and advance their careers.

Choose the right course
The first step towards career building through upskilling is choosing the right program. You can do this based on researching the existing gaps in the industry. For example, marketing professionals are in increased demand due to the need for brands to enhance visibility and secure better sales. Expertise in digital marketing is especially a sought-after skill, and this includes strategies like funnel marketing and designing campaigns for meta platforms. There are various courses available in the industry, especially for fresh graduates offering them job guarantees and also the flexibility to choose between weekday and weekend batches.
Similarly, proficiency in AI and ML tools is highly emphasised while hiring. These tools help analyze data and generate actionable insights about market trends. These are also crucial in supply chain integration and management, which is an integral part of most organisations today. Therefore, courses in this field are also popular amongst those looking to secure better and higher-paying jobs.

Do not downplay soft skill acquisition
While technical proficiency is highly valued in the job market today, soft skills are equally, if not more, important. And when we say soft skills, they include a combination of interpersonal communication, personality characteristics, clarity of communication, and the ability to manage a crisis effectively. Workplaces today are essentially communal spaces, and a significant part of managerial roles entails effective leadership and mitigating conflicts, making soft skills crucial to an individual’s personal and professional development.
So, anyone who wants to step ahead and assume critical positions like that of chief marketing officer or chief human resource manager must look for courses that are student-focused and include training mechanisms like simulating real-life challenges and learning from the experiences of experts and peers.

Networking is the key to success
One of the most critical components of landing high-paying jobs is to be on the lookout for networking opportunities. This provides the applicants to interact with professionals who have been in the industry for a long time and know its intricacies. Not only is this an incredible learning opportunity, but it also helps employees become aware of vacancies and promotion opportunities in the industry. Therefore, while choosing a course, one must look for an option that provides such prospects.

Look for the correct affiliations
While selecting a course, it is also essential to assess the platform’s or its partners’ credibility and reputation. The popular conception is that pedigree does not matter, but in some cases, it can help get admittance to specific elite circuits. So, it’s best to look for courses that offer the alum status of prestigious universities.

Bottomline
Today’s job market is tough, and securing high-paying jobs can be challenging. However, it is important to bear in mind that with the right mindset and will, one can traverse the journey with ease. Rigorous analysis and research is the key to finding the perfect course, which may be the stepping stone or determining factor in professional success. It is thus essential to be open-minded and view professional development as multidimensional and entailing comprehensive education and training.

Get real time updates directly on you device, subscribe now.

Leave A Reply

Your email address will not be published.

LIVE Webinar

Digitize your HR practice with extensions to success factors

Join us for a virtual meeting on how organizations can use these extensions to not just provide a better experience to its’ employees, but also to significantly improve the efficiency of the HR processes
REGISTER NOW 
India's Leading e-Governance Summit is here!!! Attend and Know more.
Register Now!
close-image
Attend Webinar & Enhance Your Organisation's Digital Experience.
Register Now
close-image
Enable A Truly Seamless & Secure Workplace.
Register Now
close-image
Attend Inida's Largest BFSI Technology Conclave!
Register Now
close-image
Know how to protect your company in digital era.
Register Now
close-image
Protect Your Critical Assets From Well-Organized Hackers
Register Now
close-image
Find Solutions to Maintain Productivity
Register Now
close-image
Live Webinar : Improve customer experience with Voice Bots
Register Now
close-image
Live Event: Technology Day- Kerala, E- Governance Champions Awards
Register Now
close-image
Virtual Conference : Learn to Automate complex Business Processes
Register Now
close-image