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CaratLane polishes its edge with Oracle Fusion Cloud Applications

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CaratLane, a Tata product and omnichannel fine jewellery retailer, is using Oracle Fusion Cloud Applications to integrate its finance and supply chain operations, improve business visibility and support data-driven decision-making as it expands its retail and ecommerce operations.

Founded in 2008, CaratLane operates more than 380 stores across over 150 cities alongside its ecommerce business. The company reported 34 per cent year-on-year business growth in FY26. As its operations expanded, CaratLane sought to replace legacy systems with a platform capable of supporting seasonal demand, increasing automation and improving operational efficiency.

The retailer has moved its finance and supply chain operations to Oracle Fusion Applications, establishing a single integrated platform for these functions. Oracle Fusion Cloud ERP is being used to support productivity, cost management, financial controls and financial closure, while Oracle Fusion Cloud Supply Chain & Manufacturing (SCM) is helping improve inventory visibility and omnichannel order management.

Commenting on the adoption, Gurukeerthi Gurunathan, Chief Product and Technology Officer and Co-founder, CaratLane, said, “Delivering a seamless and personalized customer experience required greater visibility and closer coordination across our business. Oracle Fusion Applications has helped us build a more connected and agile operating model. As we continue to scale our omnichannel business, these capabilities and data-driven insights will help us operate more efficiently, adapt to changing customer demand, and deliver on our vision of becoming the most loved jewellery brand in India and beyond.”

The platform also incorporates embedded AI capabilities to support faster access to insights and decision-making across business processes. CaratLane said the integrated approach is intended to help the company manage its growing omnichannel operations while improving coordination between finance and supply chain functions.

Shailesh Singla, Vice President, Applications, Oracle India, said, “As retailers navigate evolving customer expectations and increasingly complex operations, they need integrated systems with embedded AI that provide greater visibility, efficiency, and agility. With Oracle Fusion Applications, CaratLane has built a scalable foundation that connects critical business processes and enables the speed, agility, and operational resilience needed to support continued growth and deliver exceptional customer experiences.”

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