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HR Tech Startup Incruiter eyes the UAE job market with IncBot: Transforming Hiring Processes, Reducing HR expense by 80%

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Interview solutions provider InCruiter identifies the potential in the Middle Eastern market – a tech-driven economy. Meeting the rise in demand for global talent acquisition, InCruiter’s IncBot can cater to the needs of the growing businesses in the UAE. Their approach offers modern and efficient recruitment, giving businesses a competitive edge.

With the success of its flagship product “IncBot- a video interview software” in India, InCruiter wants to capitalise on the long-term goals to expand globally. Entering the Middle Eastern market contributes to diversifying their services and tech innovation. Furthermore, feeding the competitiveness will create space for scalability and allow the fostering of strategic partnerships.

With multiple segments opening doors to the market the company anticipates an increase in demand for efficient hiring solutions for economic development. InCruiter is working to leverage the advancement in technology in the region, simultaneously capitalising on the globalisation needs of a diverse and international workforce.

With that said, based on initial research some challenges need to be addressed; like navigating cultural diversity and adhering to stringent labor laws, language barriers, aggressive competition, and infrastructure.

InCruiter sets itself apart from the competition with its flagship product in the Middle-Eastern market. It provides an automated platform that streamlines interview processes and delivers significant cost savings, reducing HR expenses by almost 80%. Which in turn increases the speed of the hiring process by 4X. Additionally, the platform offers unprecedented accuracy in candidate selection and evaluation; creating a unique value proposition in the competitive ecosystem.

Speaking about the expansion in UAE Anil Agarwal, CEO and Co-Founder of InCruiter said, “InCruiter has strategically positioned itself to establish partnerships for entry into the market. More specifically, we have joined The Startup Immigration Program. A collaboration aimed at helping us expand into Dubai. The program offers end-to-end requirements, from infrastructure, logistics, registrations, GTM (Go To Market) strategy and execution, and more.”

“InCruiter is also actively participating in events focused on HR Tech in the Middle East, to create opportunities for networking with global organisational leaders. It sets up the stage to showcase the advantages of AI interviews and interview-as-a-service in the UAE. An approach towards forging partnerships and business augmentation,” he added.

InCruiter is on a fast pace to remove the existing gaps in this sector like the lack of automation or automated interview solutions, value-for-money products, efficiency and accuracy in candidate selection and evaluation, and integration of it all with advanced technology.

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