Ultimate magazine theme for WordPress.

IndusInd Bank to pilot WhatsApp Enterprise Solution


IndusInd Bank has announced a pilot with WhatsApp enterprise solution in India to communicate with its customers. The private sector lender became one of the first banks to participate in the WhatsApp pilot.

The integration with WhatsApp will allow IndusInd Bank to start appearing as a Verified account when it communicates with its customers. The initial test phase will allow the bank to communicate important transaction alerts to the customers on WhatsApp. It also allows two-way communication with replies to customer messages and provides basic banking services like checking balance, mini statement, checking reward points as well as updation of Aadhaar through WhatsApp. The messaging on WhatsApp is being rolled out to customers in phases; however, customers can save the official WhatsApp number of the bank and initiate conversation.

On this occasion, Ritesh Raj Saxena, Head Savings, Digital and Payments, IndusInd Bank said, “As a Bank which strongly believes in reaching out to the customers on their preferred channel, we are proud to introduce a way to connect with our customers on WhatsApp. This builds on our presence of our ‘On-the-Go’ social banking service. We will be working with WhatsApp closely to bring more and more services to our retail and business clients, post this pilot phase.”

If you have an interesting article / experience / case study to share, please get in touch with us at [email protected]

Get real time updates directly on you device, subscribe now.


Subscribe to our newsletter
Sign up here to get the latest news, updates delivered directly to your inbox.
You can unsubscribe at any time

Join Our Newsletter Today!

Stay updated with all latest updates from the world of Business Technology, get exclusive invites to our upcoming events & much more.
Subscribe Now!