CMO Chronicles: OpenText’s Kaustubh Patki on Outcomes, Adaptability and Why Marketing Is Still About…
Technology changes. Markets change. Channels change. People do not. Kaustubh Patki has arrived at that belief after more than 25…
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CMO Chronicles: Red Hat’s Krishna Kumar Puravoor on Open Culture, Trust and Why People Outlast…
Technology will always change. Trust and people are the only true currency of sustainable growth. Krishna Kumar Puravoor (KK) has…
The Changing Dynamics of MarTech in 2024: How it has been impacting the dynamics of holistic…
By Aroon Kumar, VP – Brand & Marketing, M Square Media
As we enter 2024, the role of Marketing Technology (MarTech) in…
Netcore unveils Largest Suite of Generative AI-powered Marketer Tools
Netcore Cloud, a leading global MarTech and Customer Experience company, has unveiled its largest suite of Gen-AI powered…
CX is critical to customer acquisition and lifetime value: Rob Tarkoff, Executive VP, Oracle
With customer experience being a key focus for most organizations today, the key challenge for most companies is to provide…
MMA India Announces MarTech Council to Drive Future Modern Marketing
The taskforce is led by an advisory council that will cultivate a balanced view of opportunities and challenges, helping…