Fireside Chat with Sanjay Bhattacharjee, Head – CRM, Titan Company Limited & Sridhar Hari, Senior Director, Solution Engineering, Salesforce

In this video:
Fireside Chat with Sanjay Bhattacharjee, Head – Customer Relationship Management, Titan Company Limited & Sridhar Hari, Senior Director, Solution Engineering, Salesforce

Topic: How Titan is Offering its Customers a Seamless Phygital Experience across Channels

Key Highlights:

Sanjay Bhattacharjee, Head, Customer Relationship Management, Titan Company Limited:
+ We replicated offline learning into the online work and linked them together
+ Phygital experience has become hygiene for us today.
+ Role of the store associate is changing to a digital-savvy seller.

---

Sridhar Hari, Senior Director, Solution Engineering, Salesforce:
+ Data plays a strategic role in studying consumer behaviour
+ Consumers are experimenting with digital shopping methods