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Tech Mahindra partners with Yellow.ai for enterprise customer experiences

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Tech Mahindra, a provider of digital transformation, consulting, and business re-engineering services and solutions, has announced a collaboration with Yellow.ai, a next-gen total experience (TX) automation platform to transform enterprise customer experiences with conversational Artificial Intelligence (AI). The partnership is aimed at redefining the way enterprises connect with customers, employees, and vendors.

As part of the partnership, Tech Mahindra and Yellow.ai will work towards developing next-gen conversational-AI solutions to elevate omnichannel capabilities such as Enterprise Resource Planning (ERP), Human Resources Management System (HRMS), Supply Chain Management (SCM), and Customer Relationship Management (CRM). These implementations will help reduce costs, optimise resources, improve response time, and provide intelligent insights to enterprises across the globe, serving key industry verticals such as telecommunications, media and entertainment, energy and utilities, automotive, healthcare, retail, and manufacturing.

Birendra Sen, Head, Business Process Services, Tech Mahindra said, “As organisations across the globe are shifting from transactional to conversational business model, we believe that conversational CX and EX solutions will revolutionize the way they do business. Our partnership with Yellow.ai is aimed at driving digital transformations in the CX and EX space. Together, we aim to redefine the way enterprises connect with their customers and employees by personalising their interactions.”

Raghu Ravinutala, CEO and Co-Founder, Yellow.ai said, “We are breaking new ground with Tech Mahindra to give enterprise customers a competitive advantage with greater efficiencies across business processes. With our joint offerings, we aim to redefine how enterprises connect with their customers, employees and vendors. Combining a conversational layer built on our rich NLP engine with Tech Mahindra’s deep expertise in optimizing day-to-day business activities, our objective is to transform the future of work across a broad set of industries.”

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