marketing

The financial institutions need to embark on advanced steps in AI to surprise and delight consumers. There is a need to focus on…

Most businesses aren’t able to keep up with the sheer volume of data being generated. This situation, coupled with the advent of…

With Wochit’s suite of predictive tools and distribution channels, Bajaj Finserv will bring stories to life, at scale and speed,…

AI can free up a lot of the marketers’ time, currently spent on mundane tasks, so that they focus on what they do best—be…

Headquartered in Mumbai, iPredictt Data Labs, a big data analytics provider of machine learning software to B2C, B2B companies…

Lead score is generally not something that’s time bound, so if a lead engaged with you maybe 2 years ago, its lead score might…

The partnership enables TCS clients to leverage Adobe’s Marketing Platform and its core solutions, allowing them to design and…

The 11th Marketing Conclave by the Internet & Mobile Association of India (IAMAI) — themed aptly as 'Untangling marketing…

The mobile tsunami wave led by the increasing adoption rates of smartphones which has touched 1 billion and is growing has ensured…