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Companies should be ahead of customer behavior: Prashanthi Reddy, Head – DLS Chair of Bombay Management Association and President – Strategic Initiatives, Yes Bank

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Data proliferation is setting the stage for companies to understand customers better, says Prashanthi Reddy, Head – DLS Chair of Bombay Management Association and President – Strategic Initiatives, Yes Bank. She was talking on the sidelines of the Digital Leadership Summit of BMA


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