Fireside Chat: Kirti Varun Avasarala, Chief Product Officer, Meesho | Startup Summit 2023
Startup Summit | 22nd September 2023 | Bengaluru
In this video:
+ Kirti Varun Avasarala, Chief Product Officer, Meesho
+ Nivedan Prakash, Deputy Associate Editor, Express Computer (Moderator)
Topic: How Meesho is Leading the Way for New-Gen Businesses, Building Customer Trust & Going Digital with Least Human Intervention
Key Highlights:
[1] When Meesho started scaling, e-commerce players were already there. However, the penetration in tier 2 & tier 3 cities was less. That’s the gap that Meesho tried to fill.
[2] We are the first platform where we do not charge any fee or commission from the sellers on our website.
[3] There differentiating factors that we bring to the table ranges from the design and UX itself which is comparatively very user friendly.
[4] E-commerce has the most complex technology stack when compared with other types of businesses like food delivery, logistics, and so on.
[5] In addition to AI, I think Augmented Reality (AR) will completely transform the e-commerce sector in the times to come.
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